Moms With Apps Launches Know What’s Inside™ Program for Family Friendly App Developers

Know What's Inside

Moms with Apps, part of the ACT 4 Apps community of app developers, today launched a new Know What’s Inside™ program dedicated to helping family-friendly app developers implement best practices around privacy and comply with new privacy rules including the new COPPA rules that take effect July 1st.  The program will not only provide developers with guidance on best practices, but will require each developer to implement those best practices in order to display the Know What’s Inside™ seal on their apps.

Holt Smith Kids is a founding member of the Know What’s Inside™ program.

We are proud to be a member of ACT and Moms with Apps. I look forward to working together with ACT, MWA and other developers to bring forward transparent and beneficial apps into the hands of consumers.

Member developers pledge to follow all applicable laws, including the Children’s Online Privacy Protection Act (COPPA), which goes into effect on Monday, July 1, 2013. They will also feature up-to-date privacy policies and disclosures within the app stores, benefiting both developers and the children we serve by offering a central location for the community to find and promote apps that respect online privacy.

“Our community of educational developers are building transformational apps that are improving the education and lives of children around the world.  These developers are committed to developing trusted relationships with parents, and we want to provide them with both the guidance and tools to create that trust, but also a way to brag about it,” said Morgan Reed, executive director of the Association for Competitive Technology.

“One of the biggest services Moms With Apps can provide for parents, and children, is to support a community of developers who value how to make apps with privacy, trust, and transparency in mind, and understand relevant regulations. ” said Lorraine Akemann, founder of Moms with Apps.

MWA will establish the industry standards and best practices for transparency, regulatory compliance, and promotion within apps directed for children under the age of 13. The community will look for and develop tools to assist with targeted promotions of apps, crowd sourced beta testing, and other helpful tools for developers as technology continues to evolve.

Moms with Apps is the largest community of family friendly app developers in the world and a part of the Association for Competitive Technology’s ACT 4 Apps Initiative.  ACT 4 Apps is supported by many of the largest names in mobile including Apple, AT&T, Blackberry, Facebook, Microsoft, PayPal, and Verizon.

Upper and Lower Case Tracing



The tracing module of our Pre-k ABC HD app is pretty no-frills yet that’s why I like it. There’s not much to distract our boys from practicing the simple art of tracing bother upper and lower-case letters yet with the color choices there is something extra to keep them interested.  Pre-k ABC HD of course also has flashcards and our unique spell modules.  Download Pre-k ABC HD now!!!


Still inside this Spring? Tot Yoga then!

By this time of year the Holt Smith Kids are usually running around the park, playing in the playground, and generally outside, outside, outside!!!  To keep our little ones active we take a break from the board games and exercise with Tot Yoga.

And since we have an Apple TV we use the mirroring feature so the entire family can have fun with the animal fitness.  Download Tot Yoga now!!!

Anniversary Celebration Week Long 99 cent Sale

AnniversaryClipArtBalloonsninetynineWow!  One year has passed since we launched our first app Pre-K ABC and since several fun and educational apps have followed.  To celebrate all of the Holt Smith Kids apps are 99 cents or free for the entire week!!!  Download and Celebrate with us!!! Hooray!!!